Wanting to capture the sensorial experience of swirling creamy yogurt and delicious fruit, I created a bold unique visual expression that let consumers “eat with their eyes.” Each flavour has a unique swirl combination. The design’s close-and-personal photography denotes an elevated experience that shows delicious is beautiful.

IÖGO Fruit on the Bottom yogurt is the lowest sugar yogurt in its category with rich creaminess from being made with whole milk. It’s indulgent yogurt you can feel good about.